Intimissimi is an Italian lingerie company founded in 1996 in Dossobuono di Villafranca di Verona (VR). The brand is owned by Calzedonia group.


The Intimissimi brand was created in 1996 as a line dedicated to underwear Calzedonia Group. The brand’s production also expanded to knitwear and nightwear, while maintaining as the main product of the brand lingerie for men and women.

In 1998 Intimissimi has 80 outlets throughout the country, which in the next ten years they account for more than a thousand, with a distribution network covering the whole of Europe.


In 2007 he debuted on television advertising campaign, entitled Heartango, directed by Gabriele Muccino and starring Monica Bellucci, flanked by the Portuguese José Fidalgo model. Among the other famous faces who lent his image for the company, you may recall the models Ana Beatriz Barros , Vanessa Kelly, Andi Muise, Josie Maran, Bianca Balti, Irina Shayk (from 2010 ambassador of ‘company), Alyssa Miller in May 2011 for the Bridal Collection and Tanya Mityushina in 2012. Among men, Jesus Luz and actor Luke Argentero.In 2013, the testimonials are: Katsia Zingarevich, for spring / summer collection and Blanca Suarez for autumn / winter.